The digital platform has emerged as one of the best places for the promotion and growth of the business. The research conducted by Statista shows that there has been a 15% increase in the number of digital users; at the present moment, there have been 4.66 billion people who are active on the digital platform. 

           Thus, the vast number of users establish that e-commerce has emerged as one of the most significant assets of digital platforms. And with the increasing number of business houses on the digital platform, the competition is also increasing. If you are a web designer or an entrepreneur, then you are at the right place. Here is a list of 2021 web design trends collected by a famous Columbia web design company.

          Web Design Trends To Follow

          The web design features are very fluid. A study conducted by Inc has shown that 38% of internet users will exit a page if it has a poor layout and interface. Thus to prevent losing out potential leads, follow the listed design tips for your website.

          Incorporate The Feature Of Parallax Animation

          This might be 2021, but parallax animation remains one of the biggest web design trends.  Through the means of parallax animation, 2D visual effects are created in the backgrounds. But before incorporating the parallax animations, here is a list of few tips that you can consider:

• Do not let the parallax animations distract the users from the other essential features.
• Make sure that you include the option of disabling them.
• Do not overburden your website; keep the animations minimumChoose The Right Color For Your Design

  The allure of the website is created from a color pallet. Therefore it is essential that while designing the website, the right shade of color is chosen. The most common mistake web designers make while designing their websites is choosing bold and bright colors. While for many business houses, this may work, but this can be an issue for people who spend more time on the website. Thus many web designers have now adopted more user-friendly websites and use muted colors to make the webpage more soothing for the users’ eyes.

  Add The Feature Of Horizontal Scrolling

  The option of scrolling makes it easier for the users who are navigating the websites and web pages. With the additional features of the UX, the feature can be made more user-friendly. The priority is to keep the users engaged and focused. A trend in 2021 has shown that horizontal scrolling has been used on various platforms to help visitors and users go through the information made available on the web galleries. Here are some tips one can use while including the feature of horizontal scrolling:

  • Along with horizontal scrolling, use the additional features of navigation.
  • Make sure you do not use the horizontal scrolling feature for the text.
  • Make the users aware that horizontal scrolling is applicable.

  Try Adopting Retro Fonts 

  In recent times the retro fonts are gaining immense popularity. Trends tend to change from time to time. Therefore the web designers also need to keep themselves updated with the ever-changing design trends. The retro fonts not only provide the users with a dose of nostalgia but also provides the users with the following features:

  • The retro fonts give the users a break away from the modern fonts that are all over the internet.
  • The retro fonts are unique and give the website a sense of authenticity.

  Incorporate 3D Designs Wherever Applicable

  The use of 3D in web designs is becoming prevalent day by day. To captivate the attention of the users, web designers are using the techniques of 3D designs. The use of these features makes the website more visually appealing and eye-catching. Adopting this feature also provides the creators an edge over their competitors. A good website that has incorporated the elements of 3D will for sure turn the heads of all visitors.

  Customize The Cursors

  If you are designing your website from scratch, why not customize the cursors to give the website a unique look? The updated cursors will provide a distinctive appearance to your website and give a break from the otherwise mundane geometric grids. The tiny business houses trying to brand out in the e-commerce website can adopt this trick while designing their websites. The cursors can be created according to the theme and idea of the business house.

  Try Incorporating Neomorphism

  A new feature in UI design is Neumorphisms. This feature primarily focuses on two essential components, namely realism, and minimalism. Thus, in this trend, web design uses simplicity to get the most optimized results. This further helps to elevate the website’s appeal and look of the website. Neumorphism has been gaining immense popularity over the last few years, and it is expected that even in 2021, it will gain popularity.

  Use Cartoon illustrations or Abstract Art

  All it takes to increase the traffic is a minimalist web design. Web designers can use the feature of abstract art or cartoon illustrations to make the website more user-friendly. In conceptual art, geometric shapes and bold colors are used to give the website a more appealing and creative look. Also, with abstract art, there is no limit to creativity. While in cartoon illustrations, a minimalistic and attractive look for the websites can be created.

  Thus what are you waiting for? Adopt the above-listed tips and make your web designs more appealing and user-friendly.